People Magazine Awards Nick’s Famous Roast Beef “Best Sandwich in Massachusetts”
Beverly, MA– The humble roast beef sandwich. Lauded as both the nirvana of late night drunk food and a significant contributor to dyslipidemia on the North Shore alike, towns from Saugus to Salisbury have launched into heated battles for decades over who can lay claim to the finest melange of day old meat, congealed cheese and lord knows what else—only to wake up bleary-eyed in the morning to realize it really wasn’t such a good idea after all. But it’s always been a relatively isolated phenomenon, native to that unique stretch of confusing exits of I-93 right before the New Hampshire border.
So why is it receiving national attention all of a sudden?
People magazine—the quintessential barometer of public good taste—recently published their guide to the best sandwich in every state. And receiving spotlight attention for Massachusetts (right next to sidebars featuring truly fascinating insights into the lives of Joe Jonas and Willow Smith) was none other than Nick’s Famous Roast Beef of Beverly.
You remember Nick’s, right? The ones who have proudly boasted of being “the only one” since 1975. The ones the North Shore turns to when it’s last call and there is literally no other option? The ones that were charged and indicted with conspiracy to defraud the IRS for failing to report nearly $6 million in income and $1 million in taxes back in 2017?
To be perfectly fair, no one trusts the IRS. And they’re hardly the only small establishment who—intentionally or not, as this 2017 Forbes profile seems to suggest—could be blamed for skimming on taxes (especially given the cost of commercial space on the North Shore.) And hardly anyone will take People magazine seriously about anything. And the owners of Nick’s did make a sincere attempt at an apology… sort of. Well, it was a Facebook post. That should count for something, right?
But, it does make Nick’s seem pretty damn gangsta. After all, tax evasion is what they got Al Capone on. And Nick’s is certainly not without a consistent legion of fans. Northshore magazine did give it a “Best of” award in 2018, referring to its Super Beef Three-Way as being “breathtaking in size and flavor.” And a nearly 5-star review on Yelp! for any Massachusetts establishment, let alone a cash-only mom & pop, is nothing to sneeze at… if you trust those sort of things.
So, perhaps I misjudged the humble roast beef sandwich. And if I ever find myself on the North Shore after last call again, I’ll somehow find my way to Beverly. Or perhaps not. There’s always Bill & Bob’s. They’re open until 2:00 am. Don’t ask me how I know these things.
Nick’s Famous Roast Beef is located at 39 Dodge St in Beverly and is open Sunday - Wednesday from 10:00 am - 11:00 pm, Thursdays from 10:00 am - 12:00 am and Friday - Saturday from 10:00 am - 1:00 am. For more information, visit nicksfamousroastbeef.com/
Image via nicksfamousroastbeef.com